The ongoing consumer boycott against Target, led by Rev. Jamal Bryant, highlights the repercussions of the retailer’s decision to retract its diversity, equity, and inclusion commitments. Despite pledging a $2 billion investment in Black-owned businesses, Target has faced significant backlash, with a substantial drop in both foot traffic and stock value. This situation underscores the critical importance of businesses staying true to their commitments to inclusivity and community support.

As we reflect on these events, it’s crucial for Black-owned businesses to have robust support systems in place. At B1Thrive, we believe in empowering Black entrepreneurs through our ThrivCloud platform, offering **fully customizable tools** designed to meet the unique needs of each business. Our **cloud-based and secure** environment ensures that users can operate with confidence and peace of mind.

Let’s continue to champion digital sovereignty and foster local economic ecosystems together!